ŌN
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client

[

city

Buenos Aires (Argentina)

team

Camila Romano
Candelaria López

year

2022

tasks

— Graphic Design
— Logo

[

the project.

The client's brief called for a subtle, non-radical redesign of its previous identity.

The design process led to an analysis of the brand and its different elements. The conclusion was to explore a redesign that, from the typographical point of view, makes the brand more solid and smooth.
At the same time, the idea of resignifying one of the signs of the logo to become a symbol of the brand.

Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra
Ormigon Brand Visual Identity Logotype Design By Guapo Esteban Ibarra

@ REL@TED.

[

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